Privacy policy

Last Updated: June 23, 2026

This Privacy Policy describes how Dctrm ("we," "us," or "our") collects, uses, shares, and protects your personal information when you visit, browse, or make a purchase from https://www.dctrm.com (the "Site"), or otherwise interact with our services.

By using our Site, you acknowledge that your personal information will be collected and processed in accordance with this Privacy Policy.

1. Who We Are

Dctrm is an independently operated online retailer offering women's fashion, dresses, and everyday wardrobe essentials.

Website: https://www.dctrm.com

Email: hello@dctrm.com

Phone: +1 (302) 825-2183

Business Address

125 S Reynolds St
Alexandria, VA 22304
United States

2. Information We Collect

We collect personal information that you provide directly to us, information collected automatically when you use our Site, and information received from trusted service providers that help us operate our business.

Information You Provide

When you place an order, create an account, subscribe to marketing communications, contact customer support, or otherwise interact with our Site, we may collect:

  • Full name

  • Email address

  • Phone number

  • Billing address

  • Shipping address

  • Order details

  • Payment confirmation information

  • Customer support communications

  • Return and refund requests

Order and Transaction Information

When you purchase products through our Site, we collect information related to your order, including:

  • Products purchased

  • Order number

  • Shipping method

  • Billing information

  • Delivery address

  • Order status

  • Transaction status

Payment transactions are securely processed through Shopify and authorized third-party payment providers.

For your security, Dctrm does not store complete credit card or debit card numbers on our website or servers.

Automatically Collected Information

When you browse our Site, certain information may be collected automatically, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Language preferences

  • Time zone

  • Pages viewed

  • Products viewed

  • Referring website

  • Traffic source

  • Shopping activity

  • Cookie and tracking technology information

This information helps us improve website performance, understand customer behavior, prevent fraud, maintain website security, and measure the effectiveness of our marketing activities.

3. How We Use Your Information

We use your personal information for legitimate business purposes, including:

Order Processing

To process payments, verify orders, prepare shipments, provide delivery updates, and complete purchases.

Customer Support

To respond to questions, provide order assistance, process returns and refunds, and resolve customer service requests.

Communications

To send order confirmations, shipping notifications, account-related messages, policy updates, and customer service communications.

Website Improvement

To understand website usage, improve navigation, optimize product offerings, analyze customer preferences, and enhance the overall shopping experience.

Fraud Prevention and Security

To detect unauthorized activity, verify transactions, reduce fraud risk, protect customer accounts, and maintain website security.

Marketing and Advertising

To measure advertising performance, improve promotional campaigns, personalize advertisements, and communicate relevant offers where permitted by applicable law.

Legal Compliance

To comply with legal obligations, accounting requirements, tax regulations, dispute resolution, and other applicable laws.

4. Shopify and Third-Party Service Providers

Our online store is powered by Shopify.

To operate our business efficiently, we may share limited personal information with trusted third-party service providers that assist us with:

  • Shopify platform services

  • Secure payment processing

  • Shipping and delivery

  • Fraud prevention

  • Customer support

  • Website analytics

  • Marketing and advertising

  • Email communications

  • Business operations

These providers receive only the information reasonably necessary to perform their services and are expected to protect your information in accordance with applicable privacy and security requirements.

5. Pinterest Advertising and Tracking

We may use Pinterest advertising technologies, including the Pinterest Tag, to understand how visitors interact with our website and to improve our advertising campaigns.

Pinterest technologies may collect information including:

  • Pages viewed

  • Products viewed

  • Shopping activity

  • Add-to-cart events

  • Checkout events

  • Purchase events

  • Device information

  • Browser information

  • IP address

  • Cookie identifiers

  • Advertising interaction data

This information may be used to:

  • Measure advertising performance

  • Improve marketing effectiveness

  • Analyze customer interests

  • Create advertising audiences

  • Deliver more relevant advertisements

Pinterest processes information according to its own privacy practices.

You may manage your Pinterest advertising preferences through your Pinterest account settings where available.

6. Google Advertising, Analytics, and Merchant Services

We may use Google services, including:

  • Google Analytics

  • Google Ads

  • Google Merchant Center

  • Google Tag Manager

  • Google Enhanced Conversions (where applicable)

These services help us understand website performance, measure advertising effectiveness, improve our services, and provide more relevant shopping experiences.

Google-related technologies may collect information such as:

  • Device information

  • Browser information

  • Website interactions

  • Traffic sources

  • Advertising interactions

  • Conversion activity

  • Cookie identifiers

You may manage certain Google advertising preferences through your Google account or browser settings where available.

7. Cookies and Similar Technologies

Our Site uses cookies, pixels, tags, and similar technologies to provide essential website functionality and improve your shopping experience.

These technologies may be used for:

  • Website functionality

  • Shopping cart operation

  • Secure checkout

  • Customer login

  • Fraud prevention

  • Website analytics

  • Performance measurement

  • Advertising and remarketing

  • Pinterest advertising

  • Google advertising

You may manage or disable cookies through your browser settings.

Please note that disabling certain cookies may affect some website functions, including shopping cart and checkout features.

8. How We Share Information

We do not sell your personal information for monetary compensation.

We may share limited personal information when necessary to operate our business, fulfill orders, provide customer support, comply with legal obligations, prevent fraud, or improve our services.

Information may be shared with:

  • Shopify

  • Payment service providers

  • Shipping carriers

  • Fulfillment partners

  • Fraud prevention providers

  • Analytics providers

  • Google services

  • Pinterest services

  • Professional advisors

  • Government or regulatory authorities when required by applicable law

We require service providers to use personal information only for authorized business purposes and to protect it using appropriate security measures.

9. Your Privacy Rights

Depending on your place of residence, you may have privacy rights under applicable laws, including the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA), Connecticut Data Privacy Act (CTDPA), Utah Consumer Privacy Act (UCPA), and other applicable privacy regulations.

Where applicable, you may have the right to:

  • Access the personal information we hold about you

  • Correct inaccurate or incomplete personal information

  • Request deletion of your personal information

  • Request a copy of your personal information

  • Restrict or object to certain processing activities

  • Withdraw consent where processing is based on consent

  • Opt out of certain targeted advertising activities

  • Opt out of certain marketing communications

To exercise any applicable privacy rights, please contact us at hello@dctrm.com.

10. Your Privacy Choices

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our marketing emails.

You may also control cookies through your browser settings or adjust your advertising preferences through your Google or Pinterest account settings where available.

Where supported, we recognize valid browser-based privacy preference signals, including Global Privacy Control (GPC), in accordance with applicable law.

Please note that certain website features may not function properly if cookies are disabled.

11. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • Process and fulfill orders

  • Provide customer support

  • Maintain business records

  • Prevent fraud

  • Resolve disputes

  • Comply with legal, tax, accounting, and regulatory obligations

Order and transaction records may generally be retained for up to seven (7) years, or longer where required by applicable law.

When personal information is no longer required, we will securely delete, anonymize, or otherwise dispose of it in accordance with applicable legal requirements.

12. Data Security

We take reasonable administrative, technical, and physical safeguards to help protect your personal information against unauthorized access, disclosure, alteration, or destruction.

Our website uses industry-standard SSL encryption technology to help protect information transmitted during checkout and other secure areas of our Site.

Payment transactions are securely processed through Shopify and authorized payment providers. Dctrm does not store complete payment card information on its own servers.

Although no method of electronic transmission or storage can be guaranteed to be completely secure, we continuously work to maintain appropriate safeguards designed to protect your personal information.

13. International Visitors

Although our products and services are intended primarily for customers located within the United States, visitors from other countries may access our website.

If you access our Site from outside the United States, your personal information may be transferred to, stored, and processed in the United States or other jurisdictions where our trusted service providers operate, in accordance with applicable privacy laws.

14. Children's Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.

If you believe that a child has provided personal information through our Site, please contact us at hello@dctrm.com so that we may take appropriate steps to remove such information where required.

15. Third-Party Websites

Our Site may contain links to third-party websites, applications, or services that are not operated or controlled by Dctrm.

We are not responsible for the privacy practices, content, or security of third-party websites.

We encourage you to review the privacy policies of any third-party websites you visit.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business operations, legal obligations, technology, or privacy practices.

When updates are made, the revised version will be posted on this page with an updated Last Updated date.

Your continued use of our Site after changes become effective constitutes acceptance of the revised Privacy Policy.

17. Contact Us

If you have any questions regarding this Privacy Policy, your personal information, or your privacy rights, please contact us.

Dctrm

Website: https://www.dctrm.com

Business Address

125 S Reynolds St
Alexandria, VA 22304
United States

Email: hello@dctrm.com

Phone: +1 (302) 825-2183

Business Hours

Monday – Friday
9:00 AM – 6:00 PM CT

We aim to respond to privacy-related inquiries within 24–48 business hours.